News

By Jason Koshy, Vice President of Global Sales In today’s increasingly connected world, communication networks have become indispensable to our daily lives. To meet the growing demand of data-hungry consumers, today’s telecommunications operators are investing heavily in the latest high-bandwidth technology. This equipment is more sophisticated and comes with a higher price tag, which means …

Surge Protection Best Practices for Communications Sites Read More »

By Jason Koshy, Vice President of Global Sales In the world of sales, transactions are not merely exchanges of goods or services but intricate interactions of persuasion and influence. This makes understanding the psychology of sales paramount. Behind every successful sale, lies a complex interplay of human emotions, cognitive biases and behavioral triggers. Understanding these …

Understanding the Psychology of Sales Read More »

By Peter Winkle, Vice President of Marketing In the rapidly evolving landscape of digital marketing, businesses constantly seek innovative strategies to stay ahead of the curve. As a B2B company, we recognize the pivotal role of AI technology in shaping our marketing efforts. With this in mind, we have embarked on an ambitious project: to …

Navigating the AI Revolution: A B2B Company’s Journey to Implementing AI for Marketing Read More »

At Infinite, growth is always top of mind – and we’re constantly looking for strong acquisitional partners to fuel that growth. Following two successful acquisitions at the start of this year, our President & CEO, Penny Cotner, and our SVP of Corporate Development, Matthias Norweg, sat down with Mergers & Acquisitions to discuss our strategy. …

Mergers & Acquisitions Magazine: M&A Focuses on People to Get Deals Done Read More »

By Jason Koshy, Vice President of Global Sales Millions of people and billions of devices connect to a radio towers every day. To meet the soaring demand, telecommunications companies are making massive investments in communications hardware and software. Those investments, however, feature equipment that’s more vulnerable to lightning strikes and other surge events. Therefore, companies …

Best Practices When Selecting and Installing Surge Protection at Communications Sites Read More »

By Sara Wakefield, VP of Global Customer Success Center In today’s competitive market, a 3% average success rate in securing new business deals might sound familiar to many sales professionals. With numerous unanswered emails, calls or even Zoom invites, the challenge to improve this rate looms large. Often, companies overlook the power of company culture …

Driving Sales Success Through a Robust Company Culture Read More »

By Jason Koshy, VP of Global Sales Mergers and acquisitions are a key strategy for companies looking to accelerate growth or expand into new markets, including us here at Infinite Electronics. Through numerous acquisitions, Infinite Electronics has grown to a family of 21 customer-facing brands, serving a wide variety of customers and industries. While there …

Five Strategies for Integrating Sales Operations After an Acquisition Read More »

By Sara Wakefield, VP of Global Sales & Service Jason Koshy, VP of Global Sales, and I had the opportunity to meet with Fred Diamond, host of the Sales Game Changer podcast, to discuss how to lead a sales team that considers industry-specific needs of a customer. Infinite Electronics serves a wide array of markets, …

Why Being Customer-Centric and Empathetic is Crucial in Modern Sales Read More »

By Jason Koshy, Vice President of Global Sales At Infinite Electronics, we believe it’s part of our responsibility to support the growth of future engineers – and we start early. I recently had the opportunity to speak to my daughter’s fifth grade class as part of the Great American Teach-In, an annual event that encourages …

Educating Future Engineers on the Importance of Surge Protection Read More »

by Sara Wakefield, Vice President of Contact Center Sales The Great Resignation that characterized the COVID-19 pandemic – the timing unfortunately coincided with the retirement of Baby Boomers that the outbreak accelerated – changed the job market in a significant and seemingly permanent way. A September 2022 PBS NewsHour/NPR/Marist poll, for example, found that 38% of …

5 Practical Employee Retention Strategies that Work Read More »

by Steve Ellis, Director of Product Strategy Developing custom components for unique projects is a big part of what we do at Infinite Electronics. Technology is constantly evolving, which means our product solutions need to do the same. In the medtech industry, stiff product standards lead to difficult hurdles for manufacturers to overcome. Wireless technologies …

Tackling Medical Interconnect Technologies Read More »

May 2023 | By Alex Arrieta, Chief People Officer At Infinite Electronics we’re committed to our employees, the environment and the communities where we do business. We are also committed to using our resources to have a positive impact in this world. One of the ways we demonstrate this dedication is through Infinite Cares, our …

Infinite Cares – Giving Back Locally & Globally Read More »

May 2023 | By David Quinn, Infinite Electronics Chief Revenue Officer  At Infinite Electronics, we’re constantly monitoring the market to ensure our business is moving forward and adjusting as needed to continue meeting the urgent needs of our customers. With a possible recession looming, I recently had the opportunity to speak with the Orange County …

2023 Presents Challenges, Rewards for Local Firms Read More »