April 22, 2022 | By Penny Cotner, Infinite Electronics President & Chief Executive Officer
In our fast-paced and ever-changing world, it’s more important than ever to implement practices that help protect our environment and conserve natural resources. In April we celebrated Earth Day—but appreciating and taking care of our environment should be a part of our everyday life, even if that means something as simple as switching from plastic to paper at the grocery store.
At Infinite, we care deeply about our impact on the world around us, and see it as our responsibility to increase our focus on sustainability as we grow. While we will continue to work on these efforts throughout the year, we are marking this Earth Month – and specifically Arbor Day – with a special initiative. Throughout the month of April, we partnered with One Tree Planted, a nonprofit dedicated to reforestation. Through this partnership, we’ve donated one tree to be planted for every order placed with any of our eCommerce brands. Thanks to the support of our customers, we’ve donated more than 8,000 trees!
Why trees? Planting trees is one of the best ways to combat the damaging effects of climate change. Trees help clean the air we breathe, filter the water we drink and provide habitat to more than 80% of the world’s terrestrial biodiversity. They also provide tremendous social impact by providing jobs to more than 1.6 billion people and supporting communities devastated by environmental damage. We are thrilled to have the opportunity to participate in this partnership and play even a small part in these efforts.
Penny Cotner is president, CEO and a board member of Infinite Electronics, a leading global supplier of electronic components serving the urgent needs of engineers through a family of highly recognized brands.
Cover photo by Arnaud Mesureur on Unsplash
